Spread the word: National Suicide Prevention Lifeline has a new phone number

7/11/2022

On July 16, the United States will transition to 988 – the easy-to-remember number to reach the existing National Suicide Prevention Lifeline. This transition is an important step in strengthening and transforming the crisis care continuum in the U.S.

The Substance Abuse and Mental Health Services Administration (SAMHSA) has a 988 Partner Toolkit to help communities spread the word about this transition. SAMHSA recently added downloadable print files for wallet cards, magnets and posters to the toolkit. It also includes logo and brand guidelines, key messages, frequently asked questions, fact sheets in English and additional resources. SAMHSA is working to make the print materials available for ordering from the SAMHSA store and will add social media shareables by mid-July with basic information about 988.